Ecommerce is a fancy name for just about any business that can be conducted via the internet or other computer systems. The global internet explosion has changed the face of the ecommerce industry for good, increasing both potential profits and the ferocity of competition across virtually every consumer market. In order to drive browser traffic to your website and increase sales, you need to develop a high-level SEO strategy that is constantly evolving with the times. SEO is short for Search Engine Optimization, which is the process of tweaking both your direct website content and off-site content in order to attract the attention of major search engines. If you get your website listed in the top 20 of major search engine listings, you can realistically expect your website traffic to increase exponentially over very short periods of time.
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